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Samsung Sets March 25 Launch Date for New Galaxy A-Series in India; Galaxy A37, Galaxy A57 Design Tipped Again

By • Reviewed by Maaney Editorial Team • Updated
Highlights
  • Galaxy A57 and A37 set to launch in India on March 25, 2026
  • Features new Key Island 2.0 design and flat AMOLED displays
  • Exynos 1680 chipset expected in A57; Exynos 1480 in A37
  • 50MP main camera and Galaxy AI features tipped
  • Colors leaked: Icyblue, Lilac, Graygreen, Lavender
Highlights
  • Launch: March 25, 2026
  • Key Island 2.0 Design
  • Exynos 1680 / 1480
  • 50MP Camera
  • Galaxy AI Features

Samsung India has officially teased the launch of its next-generation Galaxy A-series smartphones, confirming an event scheduled for March 25, 2026, at 5:30 PM IST. The upcoming devices, widely anticipated to be the Galaxy A57 and Galaxy A37, were revealed through a teaser video on X (formerly Twitter), showcasing the company's new 'Key Island 2.0' design language. Leaked renders suggest a modern aesthetic with flat displays and vertically aligned triple camera units, aiming to bring flagship features to the mid-range segment.

Samsung Galaxy A57 and A37 launch teaser confirms March 25 date
Image Credit: Samsung India

The design leaks, shared by tipster Evan Blass, highlight that both models will feature a flat AMOLED display with a central punch-hole cutout and a distinctive raised area for volume and power buttons, termed the 'Key Island'. The Galaxy A57 is expected to sport a 6.6-inch FHD+ panel powered by the new Exynos 1680 chipset, while the A37 is tipped to carry a slightly larger 6.7-inch screen and the Exynos 1480 processor. Both devices are rumored to sport a 50MP primary camera and IP68 water resistance, upgrading the durability standards for the series.

Beyond hardware, Samsung is set to expand its Galaxy AI capabilities to these mid-range contenders. Features like 'Now Brief' and Perplexity integration have been tipped, signaling a significant software upgrade for the A-series. The Galaxy A57 is expected to launch in colors like Icyblue and Lilac, while the A37 will arrive in shades such as Graygreen and Lavender. With the launch just days away, the dedicated landing page is now live for users to sign up for notifications.

While official pricing remains under wraps until the event, industry insiders suggest competitive pricing to challenge rivals in the 5G market. The Galaxy A57 is expected to be priced around ₹35,000, while the A37 could target the ₹25,000 segment. Both phones will likely be available for purchase via Samsung's official online store and major e-commerce platforms shortly after the announcement.

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Follow the latest updates on Samsung Galaxy A57 & A37, featuring Key Island 2.0 design and Galaxy AI.

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